Corporate Social Responsibility


At SingHaiyi, we recognise that our business and actions have an impact on the communities where we operate in. We endeavour to be a responsible corporate citizen and through our community efforts, we hope to contribute to our society so as to improve the lives of others.


This year, we made a donation to the UOB Heartbeat Run/Walk in support of the less fortunate in our community. More than 14,000 participants took part in the event, which was held simultaneously across the region and raised a total of $1.42 million for various beneficiaries.

This year, all funds raised will go towards programmes for children at the Autism Association (Singapore)-Eden School, Association for Persons with Special Needs-Chaoyang School, Cerebral Palsy Alliance Singapore School and Dyslexia Association of Singapore. We are honoured to partake in this meaningful campaign.


It was a walk down memory lane at The Star Theatre on 6 May 2017, as Chyi Yu and her long-time friend Wakin Chau belted out a series of classic oldies at the Love & Gratitude Charity Concert 2017. The concert was held to raise funds for the less privileged at Ren Ci Hospital and Assumption Pathway School ("APS") and we are honoured to be one of the corporate sponsors for this meaningful event.

Ren Ci Hospital is a charity healthcare institution in Singapore that provides affordable medical, nursing and rehabilitative care services for the community, while APS' mission is to provide alternative educational pathways for the less academically inclined students in Singapore through innovative, value-added programmes.


As part of the Easter festivities, Tri- County Mall's very own Easter Bunny hosted two early photography sessions for children with special needs. Response was overwhelming and the sessions were exceedingly well-received, drawing much positive feedback from parents. We are grateful to be able to do our small part in lifting the spirits of these children during this period of celebration.


Tri-County Mall was once again the host of the Safety Town program this year. An annual program with a rich 56-year history, the Safety Town program prepares children for pre-school by teaching them the basics of personal safety, road safety, and fire safety. This year, 76 children interacted with the Girl Scouts of Greater Cincinnati, the Springdale Police Department, and the Springdale Fire Department, from whom they picked up safety basics.

The program received positive feedback from parents and our community partners. This is an important community program and we are proud to play a pivotal role in anchoring it. We look forward to hosting the event again next year and we hope to attract more attendees through enhanced advertising efforts.


We are proud to play our part in raising awareness for breast cancer, as Tri-County Mall returned this year as an annual sponsor for Mix 94.9's Pretty in Pink event, where the community can nominate Breast Cancer survivors. We contributed gift cards as prizes, which are then purchased from our multiple tenants.

The event generated significant coverage and Tri-County Mall received great mileage in radio broadcasting, cementing the mall's reputation as an active contributor to community events and efforts.


We are an ardent supporter of UC Health's efforts to bring mammography screenings and other wellness services closer to the community, with Tri-County Mall having supported UC Health's community outreach programme in providing mammograph screenings since 2015. Over the years, we have partnered with UC Health in their relentless efforts to raise awareness on healthcare and wellness issues in the community.

Tri-County Mall has been hosting the Mammogram Mobile Unit by providing a safe and convenient location for the unit to be stationed on a recurring basis.

This year marks our fourth year of participation in the program and we are proud of our continued involvement in this meaningful endeavour. Tri-County Mall will continue to play an active role in facilitating more convenient health screenings and serve as a platform for the community's health education efforts.

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